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	<title>Comments on: Shark Tank: Headline critique for a list-building script</title>
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	<link>http://saleslettershark.com/2010/02/shark-tank-headline-critique-for-a-list-building-script/</link>
	<description>Get Bit!</description>
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		<title>By: Sales Letter Shark</title>
		<link>http://saleslettershark.com/2010/02/shark-tank-headline-critique-for-a-list-building-script/comment-page-1/#comment-7</link>
		<dc:creator>Sales Letter Shark</dc:creator>
		<pubDate>Mon, 01 Mar 2010 13:45:15 +0000</pubDate>
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		<description>You&#039;re very welcome, Jared! Glad to hear it was helpful.  I look forward to seeing what the letter looks like after the rewrite.</description>
		<content:encoded><![CDATA[<p>You&#8217;re very welcome, Jared! Glad to hear it was helpful.  I look forward to seeing what the letter looks like after the rewrite.</p>
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		<title>By: Jared</title>
		<link>http://saleslettershark.com/2010/02/shark-tank-headline-critique-for-a-list-building-script/comment-page-1/#comment-6</link>
		<dc:creator>Jared</dc:creator>
		<pubDate>Sun, 28 Feb 2010 16:44:10 +0000</pubDate>
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		<description>Awesome Becky, Thanks very much for this in-depth critique.

The small change you suggested for the headline makes perfect sense, expert vs. competitor... it changes the entire perception.

I&#039;m taking your &quot;alternative&quot; advice, cutting out all the hype, just going for a straight forward &quot;what it is&quot; and &quot;how it can benifit you&quot; approach.

I&#039;m not a copywriter, and I don&#039;t play one on tv... lol... Thanks for the excellent advice/critique, this helps me tremendously.

Jared</description>
		<content:encoded><![CDATA[<p>Awesome Becky, Thanks very much for this in-depth critique.</p>
<p>The small change you suggested for the headline makes perfect sense, expert vs. competitor&#8230; it changes the entire perception.</p>
<p>I&#8217;m taking your &#8220;alternative&#8221; advice, cutting out all the hype, just going for a straight forward &#8220;what it is&#8221; and &#8220;how it can benifit you&#8221; approach.</p>
<p>I&#8217;m not a copywriter, and I don&#8217;t play one on tv&#8230; lol&#8230; Thanks for the excellent advice/critique, this helps me tremendously.</p>
<p>Jared</p>
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